Next, keep it a habit to not let bygones be bygones if it doesn’t work out with a lead the first time around. Callum Davies , founder of Illuminate Digitl, shared, “I always circle back a few months later with leads that went cold to see if they found what they were looking for. About ¼ of them are open to another conversation, and I can usually convert a few of them to sales.”
Just because it wasn’t the right time for the lead the last time you spoke doesn’t mean things haven’t changed. Keep in mind that they potentially put a purchase on the backburner, got distracted, or needed to allocate time to other matters.
You’ve no doubt heard the old adage “Fortune is in the follow up.”
You’ll discover in this article:
- Why opening and closing availability intermittently is important.
- Why calling past leads is fundamental.
- How hosting an event or mastermind can lead to a significant increase in your sales.
- And MUCH MUCH more.